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FOR IMMEDIATE RELEASE

Contact: Julie Fjellman
Marketing Communications Generalist
 (651) 379-5934
jfjellman@goodwilleasterseals.org
www.goodwilleasterseals.org

Goodwill to Open a new Second Début Location

Second Début2 will be open to the public on April 10, 2010

 

St. Paul, March 25, 2010 – Second Début2 will be a smaller version of its sister store, but will carry renewed fashion by the same well-known designers.  The new store will spotlight accessories including handbags, shoes, and jewelry plus a handpicked selection of casual clothing.

 

Goodwill/Easter Seals Minnesota opened the first Second Début Store in the fall of 2005 in St. Louis Park.  The boutique style shop with hardwood floors and chandeliers was a new concept for Goodwill.  It quickly filled a need for fashion savvy yet frugal shoppers and became one of the premiere boutiques in the Twin Cities area. 

 

The new Second Début2 store will follow in the same footsteps and offer an upscale shopping experience in the heart of St. Paul’s Midway neighborhood. Second Début2 is located at 1825 University Avenue (on the corner of University and Fairview Avenues), St. Paul, MN 55104 Click here to view a map. Sales from the new boutique will support the mission of Goodwill/Easter Seals in assisting people with barriers to employment and education.

 

Second Début2 opens its doors for a Preview Sale on Friday, April 9 from 4-7 p.m.  Ticket holders will enjoy shopping fresh merchandise with complementary desserts and beverages.  Attendees may also enter to win a 3-piece luggage set.  Tickets are $7 and are available online at goodwilleasterseals.org and at the door. The store will be open to the general public on Saturday, April 10. The Second Début2 store hours are Sunday 12 - 5 p.m., Monday - Friday 10 a.m. - 7 p.m. and Saturday 10 a.m. – 6 p.m.

 

Goodwill/Easter Seals Minnesota provides family strengthening, education, workforce development and employment services for people with disabilities and other barriers to employment. In the past year, over 15,000 individuals received 31,192 services, including job skills training (automotive, banking/finance, construction and retail), placement, and free medical equipment loans. Revenues from its 20 retail stores, along with other contributions, support these services at 25 locations in Minnesota.

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