1950: Floyd C. Rupp became the first Vice-President of St. Paul Goodwill Industries
1951: The Good Willy logo is introduced. Created by Milton Caniff, G-Willy with glowing smile was meant to symbolize the pride that comes with employment.
1952: Goodwillâs work was highlighted by the show âWhatâs Cookinââ hosted by Bernice Hulin on KSTP.
1952: 50th anniversary celebration of National Goodwill Industries
1954: A series of four shows on the âGoodwill Wayâ was aired on KSTP featuring Goodwill employees on the job in different departments