Which Halloween costumes are trending?

If you don’t have your Halloween costume picked out yet, you’re probably not in the minority. Perhaps you’re even searching for an idea using Google… and that’s what led us to must-know information for costume seekers.

We first discovered this fun tool last year: Google’s Frightgeist search tool.

So what were 2015’s hottest (or most searched) Minneapolis/St. Paul area Halloween costumes?

  1. Superhero
  2. Star Wars
  3. Minions
  4. Pirate
  5. The Renaissance


Which costume was the most unusually popular in Minneapolis/St. Paul versus the rest of the nation at the conclusion of 2015’s Halloween season?

It might come as little surprise to many that it would be Sven (see image above). We are a state with quite a large Scandinavian population and we also have a prominent local meteorologist named Sven.